The real article

If you've ever read Time Out London more than once, you will be familiar with the weekly funny section "Word on the Street". A collection of bizarre sentences overheard in and around London.

Sketching the funny

Needless to say, I found some of them hilarious and my mind raced at what they could look like if the sentences were illustrated. So I went ahead and drew a few in my trusty sketchpad, to get the style I'm after.

This Illustration 'Halloumi' was featured in Drawn. Vol.1, read more about here.

This is just a taster

There's a sketch book full of ideas, like:

"I'm not posh, I eat hullahoops"

"They say 'font developer' like that's all I do. It's actually very creative."

So be sure to check back.

Word on the Street

all the


what Sam can do

The latest

with Sam

Kleenex for men

Sketched iconography and product design

Have you seen these?

Timeout illustration

Illustrating the funny from Word on the Street

More photography

Not just pretty, but with purpose

Pixel illustrations

Explored styles of illustration

Recession illustration

Based on the hard times of the recession


Sam Rios

Senior freelance designer

I'm very social