Web & UI Design
A startup with a fantastic idea of being able to search for food based on the user’s diet, allergens, budget and location.
An intricate web of customer and business user journeys were mapped out and thought of carefully before the design could begin.
Brand design / Wireframe / Prototype / Styleguide build / Responsive / App Design / B2B /B2C / Art Direction
extensive wireframe design
A site designed and built in 2 weeks!
The brand is set, the guidelines were supplied. It was over to me to design and build the site in WordPress using the expectational Divi Builder.
Of course, low fidelity wireframes were designed before the real work began.
Enticing customers for feedback through vibrant print and digital communications. Designed packages were given to staff and managers to improve on their customer service experience.
Conceptual / Asset management / Prototype / Print
Dashboard UI designed and screens edited for an internal system.
Specifics required me to ensure the new design doesn’t hinder current build, but introduces new chapters for digital guidelines.
Branding has been removed to protect client confidentiality.
Wireframe / Styleguide build / Conceptual / Data visualisations / Typography / Art direction
Pushing the boundaries of the Nature.com website across all devices, whilst excelling in a sound user experience. I worked on improving 1,000,000’s of pages sitting on Nature’s legacy system.
A user centred approach was key to turning Nature around.